Job Detail

Manager - Marketing Communications - Vistara

Date Posted:Dec 24, 2022

Job Detail

  • Location:
    Gurgaon, Haryana, India
  • Company:
  • Type:
    Full Time
  • Career Level:
    Experienced Professional
  • Experience:
    8 Year
  • Gender:
    No Preference
  • Degree:
    Graduate
  • Apply Before:
    Feb 24, 2023

Job Description

To drive the brand strategy and mainline marketing agenda for Vistara

Key Responsibilities

  • Drive the agency to work towards brand positioning of Vistara
  • Responsible for ensuring Brand Track scores
  • One-point contact for the digital/mainline media agency
  • Manage media and media agencies- offline and OOH
  • Plan and implement brand campaign
  • Contribute scalable ideas for innovative campaigns for brand Vistara
  • Coordinate and work with multiple internal teams for new destination launches, sale, sector launches,
  • Work with international teams- GSAs and media agencies on media planning
  • Responsible for creating and implementing budget, provisions & partner payments  

Skills & Attributes

  • Deep understanding of brand positioning & archetype
  • Creative and tonality sense
  • Keep up with high velocity of change in brand and media space.
  • Ability to crack media deals
  • Understanding new age media
  • Understanding of customer research
  • Ability to manage agencies and ensure timelines are met
  • Team Management
  • Team Player

Work Experience

  • Minimum 8- 10 years of work experience in brand marketing & Communication

Qualification

  • Postgraduate from a recognized university

Location

  • Gurgaon

Skills Required

Job is expired

Company Overview

Gurgaon, Haryana, India

Vistara – TATA SIA Airlines Ltd. - Background and History Vistara is a joint venture of Tata Sons Private Limited and Singapore Airlines Limited (SIA), wherein Tata Sons holds 51% stake in partnership and Singapore Airlines owns 49% stake. T... Read More

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